Wisconsin Department of Transportation

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Directory of Wisconsin Dealers

The Directory of Wisconsin Dealers lists all licensed Wisconsin retail dealers, wholesalers, distributors, motor vehicle auction dealers, manufacturers, motorcycle dealers, recreational vehicle dealers, and salvage dealers, as well as plates issued to finance companies, transporters and trailer dealers. The directory includes dealership name, “doing-business-as” name, owner name, contact information, dealer number, dealer plate number, and license expiration date in a downloadable Adobe PDF document.

Directory of Wisconsin Dealers (updated December 1, 2014)

Dealership entries in the Directory of Wisconsin Dealers are listed alphabetically by DEALER LICENSE PLATE type and then by DEALER LICENSE PLATE NUMBER. To find a dealership by name or location, open the PDF document and use the Adobe "search" feature to search for the dealership name, city, county, etc.

For more information about the directory or license requirements:

Wisconsin Department of Transportation
Dealer & Agent Section
4802 Sheboygan Avenue, Room 201
P.O. Box 7909
Madison, WI 53707-7909

Questions about the content of this page:
Division of Motor Vehicles, Dealer Section, dealers.dmv@dot.wi.gov
Last modified: December 1, 2014

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